SiteSell Blog

To Get Where You Want To Be Takes Work

Ken's Blog

So many of us want all the answers and success for our business right now, if not sooner.

And I'm not necessarily talking about SBI!, but about life in general.

But so many of us are not ready to do the work (preparation and execution) required to get there.

In that respect, SBI! is as much a course in personal development as it is in business development.

If the tortoise teaches us anything on these more important concepts, it's all on this page...

Does It Make Sense To You?

Ken's Blog

A comment in the Forums made me remember a basic business proposition that I live by, and that I should have applied to Twitter (see previous blog) by now...

If I have to work too hard to get a new proposition... It isn't "it."

By that, I mean that every good deal I've ever done, all the best modules that we've introduced, everything that I've really ever decided to do in business (and probably in life, come to think of it)...

Twitter, A Below Average Business-Building Activity

Ken's Blog

There are two things that folks who do something need to keep in perspective, at least when it comes to speaking about online activities as they relate to doing business online...

1) Not everyone else does that activity. As a matter of fact, a much smaller minority does "it" than you imagine.

For example, according to Alexa...

• 30.5% of Internet users Googled yesterday (you can check this by looking at the "reach" figures) -- I would have guessed 100% used Google each day.
• 9.91% visited Facebook -- from all the "noise" about Facebook, I would have guessed more. But Facebook is reaching "interesting" numbers and it does provide ways to spread the word. So we'll be incorporating this into the upcoming Socialize It! module of SBI!.
• Less than 1/10th of 1% visited twitter.com. More on Twitter in a second.

2) There are many things one can do online. Tons of activities. "Keeping in touch" is just one of those activities -- whether it's "keeping in touch" through Facebook or site blogging or e-mail or networking or now with Twitter, it doesn't necessarily have anything to do with building a business.

Note the word "necessarily." Of the above activities...

OVERdeliver Customer Delight

Ken's Blog

I take great pride in the quality of the support that the SiteSell Support team delivers. The problem is that I kind of expect it in return when I am the customer.

Recently, I set up a profile with a certain company. An issue arose so I e-mailed to ask them about it and received back, nearly 12 hours later (which is OK since I did e-mail at 4:30 AM), this reply...

We are aware of the issue you are currently experiencing and we are working to release a possible fix for this week. If you are still experiencing this problem by next Monday, please respond to this message. We appreciate your patience while this issue is being resolved.

This puts all the onus back on me. I'm the one who has to go to the site and check to see if it's working. I'm the one who has to remember. And I'm the one who has no idea, really, when it will be fixed. Which means I'll forget all about it, of course. Now...