The Entrepreneurial Time Mindset

Ken's Blog

Owning and building a business, whether it's online or offline, takes a considerable amount of work in the first few months. It also requires that you change your mindset. Instead of seeing yourself as an "employee," you now need to view yourself as an "entrepreneur."

With this mindset, you understand that you must invest time and energy upfront to build a thriving business. Every serious entrepreneurial effort starts that way.

I'll use myself as an example...

It took me a year to write MYSS! (SiteSell's first product), basically 8-16 hours per day (only 8 hours per day on those days when I had a shift in the ER) for a year. At the same time, a small core of 3 people started, to get the sales site ready, to do the affiliate software, etc.

My "job" supported me as the company was cash-flow-negative and taking every spare minute. Even after launching, I was not confident enough in our success for 2 more years before dropping to part-time ER and finally "retiring" to an occasional part-time shift in a walk-in clinic.

If you have 80 hours per week to devote to SBI!, your success will come faster and bigger. Part-time SBIers (ex., moms at home) who squeeze in 10 hours per week, will take longer. My daughter Nori (anguilla-beaches.com) has likely averaged 2 hours per week over the years she's done it and yet, after 6 years now, has grown a substantial business for a university student.

Ultimately, of course, those hours (which must be looked upon as time investments and not time expenses) yield dividends that are commensurate with the time spent. What is really important is this...

As long as your goals are in sync with the number of hours you have available, you'll do fine!

All the best,