Reach for the Top With Universal Search January 31, 2011 | Posted in Traffic Generation | Leave a Comment

Traffic Generation

With Google's "Universal Search," the Search Engine Results Pages (SERPs) blend together results from Web page search, blog search, news search, image search, video search, book search and local search.

Each of these special searches are known as doing "vertical search." However, not many people actually used these special searches so Google now blends them into its general, "front door" results to give the best search experience possible.

Expect (over time) a progressive extension, using more of a certain vertical when a search seems to be asking for it (ex., local) and more of another one when a search is asking for something else (ex., "pictures of something").

3 Tips for Best Site Design January 30, 2011 | Posted in AdSense & Contextual Advertising | Leave a Comment

Content & Article Writing

The best site design for your online business is a natural outcome when you follow these 3 tips...

1) Limit your color palette.

The use of too many color families is a tell-tale sign of an amateur. We amateurs love to snazz it up! But it distracts the visitor and "feels amateurish." So pick two to three complimentary colors.

Use a splash of color (spot color) for extreme accent points. Experiment with colorful elements within your site photos and other graphics. But limit the colors in the underlying images and background that make up your L&F.

The same holds true for font coloring.

Does Your L&F Get the Monetizing Click? January 29, 2011 | Posted in Content & Article Writing | Leave a Comment

Content & Article Writing

The Look & Feel ("L&F") reflects the theme and sets the tone for your website, connecting with your reader at a quick, subconscious level. However, your content is what ultimately wins or loses your visitor's confidence and trust. And that's what gets the monetizing click!

In short... bad L&F loses visitors quickly. They won't give you the benefit of the doubt and wait even a few seconds to see what you have to say.

You never get a second chance to make a good first impression!

Is This Your First Day? January 27, 2011 | Posted in Ken's Blog | Leave a Comment

Ken's Blog

We launched a new SiteSell Facebook contest today, inspired by the powerful message of "SBI!: A New Day" video and the real life stories over at the "first day of the rest of your life" landing page.

We all have goals and dreams. They come included, free, as part of the human condition.

Somehow, though, the urgencies of day-to-day life keep taking priority. Your dream? You keep pushing it to "tomorrow."

For far too many, "tomorrow" never comes.